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Built for Buy Box + Profit

Win more Buy Box - without sacrificing margin.

Zupricer combines Buy Box intelligence, profit guardrails, and a scenario-based strategy engine to automate repricing across your catalog-at scale.

Start Free Trial Available in the Amazon Selling Partner Appstore
Amazon sellers only No credit card required Trusted by 2,000+ sellers
Dashboard preview
Real UI - Buy Box, profit, analytics & history
Live product
Zupricer dashboard showing Buy Box, profit and repricing diagnostics
Why not winning Buy Box? Profit & ROI Repricer History
Buy Box clarity

See Buy Box status + suppression reasons in one view.

Profit-first metrics

Revenue, profit, margin & ROI-beyond vanity metrics.

Explainable moves

Every price change logged with min/max and reason.

Features

Everything you need to reprice smarter

Zupricer is built around three pillars: Buy Box intelligence, profit guardrails, and scale-ready operations.

Buy Box Intelligence

Diagnose

See Buy Box status, suppression signals, and repricing state together-then fix the true blocker.

  • In Buy Box / Not in Buy Box / Suppressed / Not repricing
  • “Why not winning?” root-cause breakdown
  • Actionable path: cost, stock, strategy assignment

Profit Guardrails

Protect

Built-in min/max boundaries and profitability awareness prevent race-to-the-bottom pricing.

  • Min / Max price per listing
  • Profit, margin and ROI visibility
  • Competition below min price handling

Scenario Strategies

Automate

Different market states require different actions. Zupricer strategies adapt by scenario.

  • BuyBox Dominator (and more)
  • Only-seller profit mode
  • Buy Box suppressed + fallback logic

Listing Control Center

Operate

Manage pricing and strategy assignment from one table-built for real-world catalog operations.

  • Inline strategy dropdown per SKU
  • Profit, cost, min/max, quantity in one view
  • Competition and Buy Box status surfaced

Bulk Updates

Scale

Download templates, update offline, upload changes-and track exactly what was processed.

  • Pre-filled templates (e.g., costs)
  • Marketplace-based bulk operations
  • Upload history with processed quantity & time

Audit & History

Trust

Every price change is explainable-so you can debug, prove compliance, and build confidence.

  • Old → new price + movement %
  • Min/max boundaries at decision time
  • Reason codes for traceability
Solutions

Built for every Amazon selling model

Based on what you see inside Zupricer - Buy Box diagnostics, scenario strategies, bulk operations, analytics, and full repricer history.

Solutions for FBA & FBM Sellers

Buy Box + Profit

Win more Buy Box with profit guardrails - and see exactly why you’re not winning when it drops.

✓Buy Box status breakdown + “Why not winning?” root-cause panel
✓Scenario-based strategies (winner / suppressed / below-min / only-seller)
✓Profit-first visibility: Net Profit, Margin, ROI, Refund rate + orders view
Best for
Multi-SKU operators
FBA/FBM mixed catalogs, multiple marketplaces, Buy Box volatility

Solutions for Dropshippers

Safe Repricing

Identify stock/inactive issues fast and reprice safely with guardrails when supplier data is volatile.

✓Instant blockers surfaced: Inactive, Out of Stock, Suppressed, Missing Cost
✓Below-min competition handling to prevent loss-making reprices
✓Bulk updates + audit history for confidence and troubleshooting
Best for
Volatile supply
Frequent cost/stock changes, risk-controlled repricing

Solutions for Arbitrage Sellers

Cost Sync

Keep costs updated at scale and stop accidental loss-making reprices with strict min/max boundaries.

✓Bulk cost updates via templates + upload history (processed qty & time)
✓“No cost / No strategy” diagnostics so you can fix blockers fast
✓Full repricer audit trail: old→new, movement %, min/max, reason
Best for
Fast-changing costs
OA/RA sellers managing frequent supplier price shifts

Solutions for Private Label Sellers

Price Discipline

Defend your price floor, optimize for profit when you’re the Buy Box winner, and keep pricing explainable.

✓Only-seller profit mode (maximize margin without unnecessary drops)
✓Winner / no-higher-offer scenarios tuned for profit, not price wars
✓Profit & refund reporting to see real net impact over time
Best for
Brand owners
Protecting margin, MAP-like discipline, price stability
Powered by real, explainable repricing
Every price update is traceable in Repricer History with min/max boundaries and reason codes - built for control and scale.
How it works

Repricing that adapts to the real world

Zupricer makes repricing operational: diagnose Buy Box issues, apply scenario strategies, and track profit outcomes.

Step 1
Connect & see the truth

Your dashboard highlights Buy Box status, profit metrics, and repricing activity in one place.

✓
Buy Box: in/out/suppressed + not repricing
✓
Profit-first overview: revenue, profit, margin, ROI, refunds
✓
Root-cause panel: why you’re not winning Buy Box
Step 2
Assign strategies by scenario

Strategies define what to do when market conditions change-so you don’t need constant manual tweaks.

✓
AI-assisted undercut settings
✓
Only-seller margin mode
✓
Buy Box suppressed handling + safe fallbacks
Step 3
Operate at scale

Bulk update costs/strategies with templates and verify processing with clear upload logs.

✓
Pre-filled templates and marketplace selection
✓
Processed quantity + elapsed time visibility
✓
Optional “only missing values” retrieval flow
Step 4
Measure results & audit decisions

Track revenue, profit, refunds and Buy Box rate daily-and inspect every repricing decision.

✓
Analytics: revenue/profit/refunds trend + daily table
✓
Orders: true unit economics (costs + fees + profit)
✓
Repricer history: old/new, min/max, movement %, reason
Tip: You can keep this section aligned with your in-app terminology (e.g., “BuyBox Dominator”, “Undercut: AI Determine”, “Use Min Price”, etc.).
Security & Trust

Explainable, auditable repricing

Zupricer is built for teams that need transparency-not black-box automation.

Full audit trail

Every price move is logged with the boundaries and context that produced it.

  • Old price → new price
  • Min/max at decision time
  • Reason codes for explainability

Guardrails by design

Protect margin with min/max constraints and cost-aware profitability views.

  • Min price enforcement
  • Profit & ROI tracking
  • Fee-aware unit economics

Operational control

Assign strategies, bulk update safely, and keep execution observable.

  • Inline strategy assignment
  • Bulk templates + upload history
  • Marketplace-based operations
Pricing

Transparent Pricing for Amazon Sellers

Start with a 14-day free trial. Connect your Amazon account and let Zupricer automatically determine the right pricing level based on your account activity.

No plan selection. No guesswork. Upgrade only when your results justify it.

Level 1

Starter
$99 /mo

For new Amazon sellers

  • SKU Limit: Up to 500
  • Monthly Revenue: Up to $10,000

Level 2

Growing
$139 /mo

For growing Amazon catalogs

  • SKU Limit: Up to 1,000
  • Monthly Revenue: Up to $20,000

Level 3

Competitive
$179 /mo

For competitive Buy Box sellers

  • SKU Limit: Up to 5,000
  • Monthly Revenue: Up to $40,000

Level 4

High Volume
$239 /mo

For high-volume Amazon sellers

  • SKU Limit: Up to 10,000
  • Monthly Revenue: Up to $80,000

Level 5

Large Scale
$319 /mo

For large catalogs and teams

  • SKU Limit: Up to 50,000
  • Monthly Revenue: Up to $160,000

Level 6

Enterprise
Custom

Enterprise Amazon repricing

  • SKU Limit: Unlimited
  • Monthly Revenue: Unlimited
Start Free 14-Day Trial
Testimonials

Amazon Seller Reviews

Real feedback from Amazon sellers using Zupricer to automate repricing and compete for the Buy Box.

"Zupricer helped us win the Buy Box more consistently within the first weeks. Setup was quick, the automation is smart, and the ROI was clear."

FBA Seller, UK

"I set it up once and it keeps our Amazon prices competitive automatically. Less manual work, better control, and far fewer pricing headaches."

Private Label Seller, UK

"Clean interface, fast repricing, and solid reporting. It replaced our spreadsheets and made pricing decisions much easier."

Amazon Seller, US
FAQ

Amazon Repricing FAQ

Answers for Amazon sellers using Zupricer to automate repricing and compete for the Buy Box.

Yes. Zupricer is built specifically for Amazon sellers and focuses on automated repricing to help you stay competitive and protect your profit margins.

Yes - and it's quick. We connect securely using Amazon SP-API. Your data stays protected and you can disconnect anytime.

Zupricer automates pricing based on your strategy rules and competitor offers to help you stay Buy Box competitive while avoiding unprofitable price drops.

No. Start the 14-day free trial and connect your Amazon account. After the trial, Zupricer automatically assigns the right pricing level based on your SKU count and sales volume.

Yes. Zupricer works for both FBA and FBM sellers and supports different repricing strategies depending on your fulfillment model and competition.

Absolutely. You can cancel anytime directly from your dashboard - no contracts, no hidden fees, no long-term commitments.

Yes. You can manage multiple Amazon marketplaces from a single dashboard. Supported marketplaces depend on your seller account and region.
Ready?

Start repricing with profit guardrails

Connect your marketplace, assign strategies, and let Zupricer optimize Buy Box while protecting margin.

Start Free Trial
No credit card needed (edit if needed). Cancel anytime.